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Institution: Kolej Professional MARA
Institution
Library
Item Category
Collection
Call Number
Author
20
Kotler, Philip
9
Nor Khalidah Abu
6
Yusniza Kamarulzaman
5
Cravens, David W.
5
Wood, Marian Burk
4
Doole, Isobel
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4
Keller, Kevin Lane
4
Lowe, Robin
4
Mullins, John W.
4
Perreault, William D
4
Walker, Orville C.
3
Cannon, Joseph P.
3
Kotler, Philip, Keller, Kevin Lane
3
Marshall, Greg W.
3
Mc Carthy, E. Jerome
3
Peter, J. Paul
3
Philip Kotler?[et al.]
3
Piercy,Nigel F.
3
Swee Hoon Ang
3
Walker, Orville C
3
Wilson, Richard M.S
2
Bruhn, Manfred
2
Dann, Stephen
2
Donnelly,James H.
2
Georgi, Dominik
2
Hair, Joseph F.
2
Healy, Genevieve
2
Johnston,Mark W
2
Kotler,Philip
2
Lamb, Charles W.
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Subject
133
Marketing
120
Management
14
management
8
Marketing-Management
6
Strategic planning
5
Export marketing
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5
Marketing management
4
Decision making
4
Marketing - Management
3
Customer services
3
Internet marketing
3
Marketing - Decision Making
3
Marketing Management
3
Service industries
3
marketing
2
Brand Name Products
2
Case studies
2
International business enterprise
2
Marketing - Decision making
2
Marketing--Management
2
Marketing--management
2
Planning
2
Professions
2
Small Business
2
Small business
2
Social media
2
Textbooks
2
case studies
1
Advertising
1
Advertising Media Planning
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Region
Year of Publication