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Institution
Library
Item Category
Collection
Call Number
Author
3
Cheverton, Peter
3
Wan Sallehah Wan Mahmood
2
Bueno, Bolivar J.
2
Dutta, Kirti
2
Perrey, Jesko
2
Wheeler, Alina
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1
Aitchison, Jim
1
Batey, Ian
1
Chew, Wilson
1
Clark, Kevin A.
1
Copulsky, Jonathan R.
1
Dalzell, Frederick
1
Dearlove, Des
1
Dyer Davis
1
Edge, Jon
1
Feroza Shariff
1
Gregory, James R.
1
Gunelius, susan
1
Haniza Lockman
1
Harry Potter the story of a global business phenomenon
1
Harvard Business School Press
1
Hasegawa, Sumiwo
1
Hasting, Hunter
1
Hestad, Monika
1
Jugenheimer, Donald W.
1
Kapferer,Jean - Noel
1
Kelley, Larry D.
1
Knapp, Duane E.
1
Kumar, Nirmalya
1
Lincoln, Keith
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Subject
Brand name products
11
Branding (Marketing)
8
Management
7
Marketing
6
Advertising
3
Product management
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3
Trademarks
2
Brand management
2
Branding (Marketing
2
Branding (marketing)
2
Branding(Marketing)
2
Customer relations
2
Design
2
Internet marketing
1
Adveritisng
1
Advertising campaigns
1
Advertising media planning
1
Biography
1
Brand name products--Marketing
1
Brand name products--Planning
1
Branson,Richard
1
Business
1
Business names
1
Businessmen
1
Case studies
1
Catalogs
1
Competition, International
1
Congresses
1
Corporate culture
1
Corporate image
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Year of Publication