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Call Number: H - Social Science
Institution: Kolej Professional MARA
Subject: Marketing
Institution
Library
Item Category
Collection
Call Number
Author
62
Kotler, Philip
33
Armstrong, Gary
12
Nor Khalidah Abu
10
Lamb, Charles W.
9
Yusniza Kamarulzaman
8
Blythe, Jim
more ...
8
Cravens, David W.
8
Hair, Joseph F.
7
Kerin, Roger A.
7
Lovelock, Christopher
7
McDaniel, Carl
7
Peter, J. Paul
7
Wirtz, Jochen
6
McDonald, Malcolm
6
Perreault, William D
5
Baines, Paul
5
Fill, Chris
5
McCarthy, E. Jerome
5
Mullins, John W.
5
Rudelius, William
5
Walker, Orville C.
4
Armstrong,Gary
4
BPP Learning Media
4
Hartley, Steven William
4
Ingram, Thomas N.
4
Kotler, Philip, Armstrong, Gary
4
Lovelock, Christopher H.
4
Marshall, Greg W.
4
Mc Daniel, Carl
4
Morris, Peter
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Subject
Marketing
126
Management
53
Business
17
Service industries
16
Internet marketing
16
Strategic planning
more ...
13
Consumer behavior
12
management
9
Customer services
9
Islamic countries
8
Entrepreneurship
7
Case studies
7
Decision making
7
Selling
6
Asia
6
Planning
6
Social media
6
Success in business
5
Brand name products
5
Export marketing
5
Internet Marketing
5
Sales management
4
Advertising
4
Consumer behaviour
4
Consumer satisfaction
4
Handbooks, manuals, etc
4
Marketing research
4
Services industries
4
Small business
4
Textbooks
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Region
Year of Publication