Blue ocean strategy: : how to create uncontested market space and make the competition irrelevant
| Main Author: | Kim, W. Chan |
|---|---|
| Format: | Open Shelf |
| Published: |
Boston:
Harvard Business School Publishing Corporation,
2005.
|
| Subjects: |
| Physical Description: |
240 pages: illustrations; 22 cm.. |
|---|---|
| Bibliography: |
Include bibliographical and index |
| ISBN: |
9781591396192 |