Foundations of marketing
| Main Author: | Pride, William M. (Author) |
|---|---|
| Other Authors: | Ferrell, O. C. |
| Format: | Open Shelf |
| Published: |
Stamford, CT:
Cengage Learning,
2015.
|
| Subjects: |
| Physical Description: |
xxx, 512 pages: ill. (some col.); 28 cm. |
|---|---|
| ISBN: |
9781285429779 |