Wirtz, J., & Lovelock, C. (2018). Essentials of services marketing (3rd ed.). England: Pearson Education Limited.
Chicago Style CitationWirtz, Jochen, and Christopher Lovelock. Essentials of Services Marketing. 3rd ed. England: Pearson Education Limited, 2018.
MLA CitationWirtz, Jochen, and Christopher Lovelock. Essentials of Services Marketing. 3rd ed. England: Pearson Education Limited, 2018.
Warning: These citations may not always be 100% accurate.