Kim, W. C., & Mauborgne Renee. (2015). Blue ocean strategy. Boston: Harvard Business Review Press.
Chicago Style CitationKim, W. Chan, and Mauborgne Renee. Blue Ocean Strategy. Boston: Harvard Business Review Press, 2015.
MLA CitationKim, W. Chan, and Mauborgne Renee. Blue Ocean Strategy. Boston: Harvard Business Review Press, 2015.
Warning: These citations may not always be 100% accurate.