Principles of Marketing
| Main Author: | Kotler Philip (Author) |
|---|---|
| Other Authors: | Gary Armstrong, Marc Oliver Opresnik |
| Format: | Open Shelf |
| Published: |
United Kingdom:
Pearson Education Limited,
2018.
|
| Edition: | Seventeenth Edition. |
| Subjects: |
| LEADER | 00588pamja2200181 4500 | ||
|---|---|---|---|
| 001 | 0000128116_0031 | ||
| 005 | 20191202090000.0 | ||
| 020 | |a 9781292220178 | ||
| 090 | 0 | 0 | |a HF5415 |b K68 2018 |
| 100 | 0 | |a Kotler Philip |e author | |
| 245 | 0 | 0 | |a Principles of Marketing |c Philip Kotler, Gary Armstrong, Marc Oliver Opresnik. |
| 250 | |a Seventeenth Edition. | ||
| 260 | |a United Kingdom: |b Pearson Education Limited, |c 2018. | ||
| 300 | |a 734 pages: |b illustration (color); |c 27cm. | ||
| 500 | |a includes index | ||
| 650 | 0 | |a Marketing | |
| 700 | 0 | |a Gary Armstrong, Marc Oliver Opresnik | |
| 999 | |a 0000229950 | ||