APA Citation

Kotler Philip, & Gary Armstrong, M. O. O. (2018). Principles of Marketing (Seventeenth Edition.). United Kingdom: Pearson Education Limited.

Chicago Style Citation

Kotler Philip, and Marc Oliver Opresnik Gary Armstrong. Principles of Marketing. Seventeenth Edition. United Kingdom: Pearson Education Limited, 2018.

MLA Citation

Kotler Philip, and Marc Oliver Opresnik Gary Armstrong. Principles of Marketing. Seventeenth Edition. United Kingdom: Pearson Education Limited, 2018.

Warning: These citations may not always be 100% accurate.