Marketing
Other Authors: | Kotler, Philip |
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Format: | Open Shelf |
Published: |
Frenchs Forest, N.S.W.:
Prentice Hall,
2004.
|
Edition: | 6th ed. |
Subjects: |
Item Description: |
Previous ed.:Pearson Education Australia, 2001 Includes index |
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Physical Description: |
xxxi, 944 p.: ill.; 25 cm. |
Audience: |
For tertiary students |
ISBN: |
1741031591 |