Marketing

Other Authors: Kotler, Philip
Format: Open Shelf
Published: Frenchs Forest, N.S.W.: Prentice Hall, 2004.
Edition: 6th ed.
Subjects:
Item Description: Previous ed.:Pearson Education Australia, 2001
Includes index
Physical Description: xxxi, 944 p.: ill.; 25 cm.
Audience: For tertiary students
ISBN: 1741031591