Value proposition design : how to create products and services customers want

Main Author: Osterwalder, Alexander (Author)
Other Authors: Pigneur, Yves, Bernarda, Gregory, Smith, Alan
Format: Open Shelf
Published: Hoboken: John Wiley & Sons, [2014].
Subjects:
LEADER 00943pamja2200265 4500
001 0000127959_0008
005 20191106090000.0
020 |a 9781118968055  
040 |a rda 
090 0 0 |a HF5415.5   |b O88 2014 
100 1 |a Osterwalder, Alexander   |e author  
245 1 0 |a Value proposition design :   |b how to create products and services customers want   |c written by Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith ; designed by Trish Papadakos. 
264 1 |a Hoboken:   |b John Wiley & Sons,   |c [2014]. 
300 |a xxv, 290 pages:   |b color illustrations;   |c 19 x 24 cm. 
500 |a Includes index 
650 0 |a Customer relations  
650 0 |a Quality control  
650 0 |a Production management   |x Quality control  
650 0 |a Customer services   |x Management  
650 0 |a Business planning  
650 0 |a Strategic planning  
700 1 |a Pigneur, Yves  
700 1 |a Bernarda, Gregory  
700 1 |a Smith, Alan  
999 |a 0000229355