Value proposition design : how to create products and services customers want

Main Author: Osterwalder, Alexander (Author)
Other Authors: Pigneur, Yves, Bernarda, Gregory, Smith, Alan
Format: Open Shelf
Published: Hoboken: John Wiley & Sons, [2014].
Subjects:
Item Description: Includes index
Physical Description: xxv, 290 pages: color illustrations; 19 x 24 cm.
ISBN: 9781118968055