Consumer behavior
| Main Author: | Schiffman, Leon G. |
|---|---|
| Other Authors: | Kanuk, Leslie Lazar |
| Format: | Open Shelf |
| Published: |
Upper Saddle River, N.J.:
Pearson Prentice Hall,
2007.
|
| Edition: | 9th ed.. |
| Subjects: |
| Physical Description: |
xix, 541, [61] p.: col. ill.; 26 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
013237093X |