New products management
Main Author: | Crawford, Merle |
---|---|
Other Authors: | Di Benedetto, C. Anthony |
Format: | Open Shelf |
Published: |
Boston, Mass.:
McGraw-Hill/Irwin,
c2006.
|
Edition: | 8th ed.. |
Series: |
McGraw-Hill/Irwin series in marketing
|
Subjects: |
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001 | 0000127929_0034 | ||
005 | 20191031090000.0 | ||
020 | |a 0071244336 | ||
040 | |a DLC | ||
090 | 0 | 0 | |a HF 5415.153 .C73 2006 |
100 | 1 | |a Crawford, Merle | |
245 | 1 | 0 | |a New products management |c Merle Crawford, Anthody Di Benedetto.. |
250 | |a 8th ed.. | ||
260 | |a Boston, Mass.: |b McGraw-Hill/Irwin, |c c2006. | ||
300 | |a xx, 540 p.: |b ill.; |c 24 cm. | ||
440 | 0 | |a McGraw-Hill/Irwin series in marketing | |
504 | |a Includes bibliographical references and index | ||
650 | 0 | |a New products |x Management | |
700 | 1 | |a Di Benedetto, C. Anthony | |
999 | |a 0000228963 |