Dwyer, F. R., & Tanner, J. F. (2009). Business marketing: Connecting strategy, relationships, and learning. Boston: McGraw Hill.
Chicago Style CitationDwyer, F. Robert, and John F. Tanner. Business Marketing: Connecting Strategy, Relationships, and Learning. Boston: McGraw Hill, 2009.
MLA CitationDwyer, F. Robert, and John F. Tanner. Business Marketing: Connecting Strategy, Relationships, and Learning. Boston: McGraw Hill, 2009.
Warning: These citations may not always be 100% accurate.