Kotler, P. (1999). KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. New York: The Free Press.
Chicago Style CitationKotler, Philip. KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. New York: The Free Press, 1999.
MLA CitationKotler, Philip. KOTLER ON MARKETING: HOW TO CREATE, WIN, AND DOMINATE MARKETS. New York: The Free Press, 1999.
Warning: These citations may not always be 100% accurate.