APA Citation

Schewe, C. D., & Smith, R. M. (1980). Marketing: Concepts And Applications. New York: McGraw - Hill..

Chicago Style Citation

Schewe, Charles D., and Reuben M. Smith. Marketing: Concepts And Applications. New York: McGraw - Hill., 1980.

MLA Citation

Schewe, Charles D., and Reuben M. Smith. Marketing: Concepts And Applications. New York: McGraw - Hill., 1980.

Warning: These citations may not always be 100% accurate.