Essentials Of Marketing
Main Author: | McCarthy E, Jerome |
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Format: | Open Shelf |
Published: |
Homewood:
Richard D. Irwin Inc,
1982.
|
Edition: | Revised Edition. |
Subjects: |
Item Description: |
Includes Index |
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Physical Description: |
xvii 540p: ill.; 23cm. |
ISBN: |
0256026483 |