McCarthy E, J. (1982). Essentials Of Marketing (Revised Edition.). Homewood: Richard D. Irwin Inc.
Chicago Style CitationMcCarthy E, Jerome. Essentials Of Marketing. Revised Edition. Homewood: Richard D. Irwin Inc, 1982.
MLA CitationMcCarthy E, Jerome. Essentials Of Marketing. Revised Edition. Homewood: Richard D. Irwin Inc, 1982.
Warning: These citations may not always be 100% accurate.