Kotler, P., Armstrong, G., Wee Hoon Ang, Ew Meng Leong, Hin Tiong Tang, & Tse, D. K. (2005). Principles of marketing: An Asian perspective. London: Prentice Hall.
Chicago Style CitationKotler, Philip, Gary Armstrong, Wee Hoon Ang, Ew Meng Leong, Hin Tiong Tang, and David K. Tse. Principles of Marketing: An Asian Perspective. London: Prentice Hall, 2005.
MLA CitationKotler, Philip, et al. Principles of Marketing: An Asian Perspective. London: Prentice Hall, 2005.
Warning: These citations may not always be 100% accurate.