Strategies for Marketing:12 essential principles for winning the war for customers-1st ed

Main Author: Michaelson Gerald A. with Michaelson Steven W
Published: New York: Mc-Graw-Hill, 2004.
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090 1 0 |a HF5415 .M5268 2004  
100 2 |a Michaelson Gerald A. with Michaelson Steven W  
245 0 2 |a Strategies for Marketing:12 essential principles for winning the war for customers-1st ed   |c Gerald A.Michaelson. 
260 3 |a New York:   |b Mc-Graw-Hill,   |c 2004. 
300 |a xii, 244 pages;   |c 2cm. 
504 |a Includes index 
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