Services marketing : people, technology, strategy

Main Author: Wirtz, Jochen
Other Authors: Lovelock, Christopher H.
Format: Open Shelf
Published: New Jersey: World Scientific, 2016.
Edition: 8th ed.
Subjects:

KPM SERI ISKANDAR

Call Number: HF5415 13 W573 2016
Accession Item Category SMD Status Due Date Notes
0000218746 OPEN SHELF BOOK AVAILABLE