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| LEADER |
00753pamja2200229 4500 |
| 001 |
0000124911_0034 |
| 005 |
20190305090000.0 |
| 020 |
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|a 9780789759603
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| 040 |
|
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|a LC
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| 090 |
0 |
0 |
|a HF5415.1265 .H46 2018
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| 100 |
1 |
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|a Hemann, Chuck
|
| 245 |
1 |
0 |
|a Digital marketing analytics :
|b making sense of consumer data in a digital world
|c Chuck Hemann, Ken Burbary ; [foreword by Jeremiah Owyang].
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
|
|
|a New York:
|b Pearson Education, Inc.,
|c 2018.
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| 300 |
|
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|a xix, 252p:
|b ill., map;
|c 23 cm.
|
| 500 |
|
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|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
|x Management
|
| 650 |
0 |
0 |
|a Internet marketing
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| 650 |
0 |
0 |
|a Digital media
|
| 650 |
0 |
0 |
|a Social media
|
| 700 |
1 |
|
|a Burbary, Ken
|
| 999 |
|
|
|a 0000218733
|
