Islamic perspectives on marketing and consumer behavior : planning, implementation, and control

Main Author: Bikramjit Rishi
Other Authors: Title
Format: Open Shelf
Published: PA: IGI Global, 2015.
Subjects:
LEADER 00691pamja2200193 4500
001 0000124598_0034
005 20190131090000.0
020 |a 9781466681392  
090 0 0 |a HF5415.33.B553 2015  
100 0 |a Bikramjit Rishi  
245 1 0 |a Islamic perspectives on marketing and consumer behavior :   |b planning, implementation, and control   |c by Bikramjit Rishi. 
260 |a PA:   |b IGI Global,   |c 2015. 
300 |a xxi, 389p;   |c 25cm. 
500 |a Includes bibliographical references (pages 334 -376) and index. 
650 0 0 |a Consumer   |x Research   |x Islamic countries  
650 0 0 |a Consumer behavior   |x Islamic countries  
650 0 0 |a Marketing   |x Islamic countries  
700 0 |a Title  
999 |a 0000217379