Principles of Marketing
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Armstrong, Gary, Opresnik, Marc Oliver |
| Format: | Open Shelf |
| Published: |
Harlow:
Pearson Education Limited,
2018.
|
| Edition: | 17th ed.(Global Edition). |
| LEADER | 00601pamja2200205 4500 | ||
|---|---|---|---|
| 001 | 0000123359_0034 | ||
| 005 | 20190214090000.0 | ||
| 020 | |a 9781292220178 | ||
| 090 | 0 | 0 | |a HF5415 .K68 2018 |
| 100 | 1 | |a Kotler, Philip | |
| 245 | 1 | 0 | |a Principles of Marketing |c Philip Kotler, Gary Armstrong & Marc Oliver Opresnik. |
| 250 | |a 17th ed.(Global Edition). | ||
| 260 | |a Harlow: |b Pearson Education Limited, |c 2018. | ||
| 300 | |a 734p.: |b ill.; |c 27.5cm.. | ||
| 500 | |a includes index | ||
| 700 | 1 | |a Armstrong, Gary | |
| 700 | 1 | |a Opresnik, Marc Oliver | |
| 740 | 0 | |a Title | |
| 999 | |a 0000217895 | ||
| 999 | |a 0000217896 | ||