Fundamentals of marketing : Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti.
Main Author: | Baines, Paul |
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Other Authors: | Fill, Chris, Rosengren, Sara, Antonetti, Paolo |
Format: | Open Shelf |
Published: |
Oxford:
Oxford University Press,
2017.
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Subjects: |
Physical Description: |
xxiv, 376p: ill, col; 24cm. |
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ISBN: |
9780198748571 |