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00777pamja2200241 4500 |
001 |
0000122258_0002 |
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20180809090000.0 |
020 |
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|a 9780256105094
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040 |
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|b eng
|e rda
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090 |
0 |
0 |
|a HF5415
|b .M333 1993
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100 |
1 |
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|a MacCarthy, Edmund Jerome
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245 |
0 |
1 |
|a Basic marketing :
|b a Global-managerial Approach
|c Edmund Jerome McCharty; William D. Perreault.
|
250 |
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|a 11th ed..
|
264 |
|
0 |
|a Homewood,Boston:
|b Irwin,
|c 1993.
|
300 |
|
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|a 1 volume (various pagings):
|b illustrations;
|c 26cm.
|
336 |
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|a text
|2 rdacontent
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337 |
|
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|a unmediated
|2 rdamedia
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338 |
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|a volume
|2 rdacarrier
|
504 |
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|a includes bibliographical references and index
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650 |
0 |
0 |
|a Marketing
|x Management
|
700 |
1 |
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|a Perreault, William D.
|
999 |
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|a 0000210954
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999 |
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|a 0000210955
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