Marketing : an Introduction
| Main Author: | Armstrong, Gary |
|---|---|
| Other Authors: | Kotler, Philip |
| Format: | Open Shelf |
| Edition: | Fifth Edition. |
| Subjects: |
| Physical Description: |
575 (27 unnumbered) pages: coloured illustrations; 26 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9780130127716 |