Principles of marketing
| Main Author: | Kotler, Philip. |
|---|---|
| Other Authors: | Armstong, Gary. |
| Format: | Open Shelf |
| Published: |
Australia:
Pearson,
c 2012.
|
| Edition: | 5 th ed. |
| Subjects: |
| LEADER | 00551pamja2200193 4500 | ||
|---|---|---|---|
| 001 | 0000120725_0029 | ||
| 005 | 20180405090000.0 | ||
| 020 | |a 9781442531109 | ||
| 090 | 0 | 0 | |a HF5415 |b .P957 2012 |
| 100 | 0 | |a Kotler, Philip. | |
| 245 | 1 | 0 | |a Principles of marketing |c Philip Kotler, Gary Armstrong.. |
| 250 | |a 5 th ed. | ||
| 260 | |a Australia: |b Pearson, |c c 2012. | ||
| 300 | |a 603 p.: |b ill .; |c 28 cm. | ||
| 500 | |a Includes bibliographical references and index. | ||
| 650 | 1 | 1 | |a Marketing. |
| 700 | 1 | |a Armstong, Gary. | |
| 999 | |a 0000206716 | ||
| 999 | |a 0000206717 | ||