APA Citation

Mullins,John W. (2006). Marketing Management: A Strategic decision-making approach (Fifth Edition.). New York: McGraw Hill.

Chicago Style Citation

Mullins,John W. Marketing Management: A Strategic Decision-making Approach. Fifth Edition. New York: McGraw Hill, 2006.

MLA Citation

Mullins,John W. Marketing Management: A Strategic Decision-making Approach. Fifth Edition. New York: McGraw Hill, 2006.

Warning: These citations may not always be 100% accurate.