Trott, P. (2017). Innovation management and new product development (6th ed.). Harlow, England: Pearson Education Limited.
Chicago Style CitationTrott, Paul. Innovation Management and New Product Development. 6th ed. Harlow, England: Pearson Education Limited, 2017.
MLA CitationTrott, Paul. Innovation Management and New Product Development. 6th ed. Harlow, England: Pearson Education Limited, 2017.
Warning: These citations may not always be 100% accurate.