Marketing Strategy A Decision Focused Approach
| Main Author: | Walker / Mullins / Boyd / Larreche. |
|---|---|
| Format: | Open Shelf |
| Published: |
New York:
McGraw Hill Irwin,
2006.
|
| Subjects: |
| LEADER | 00584pamja2200181 4500 | ||
|---|---|---|---|
| 001 | 0000120297_0021 | ||
| 005 | 20180305090000.0 | ||
| 020 | |a 0071116745 | ||
| 090 | 0 | 0 | |a HF4515.13 |b M3586 2006 |
| 100 | 0 | |a Walker / Mullins / Boyd / Larreche. | |
| 245 | 0 | 0 | |a Marketing Strategy A Decision Focused Approach |c Walker / Mullins / Boyd / Larreche.. |
| 260 | |a New York: |b McGraw Hill Irwin, |c 2006. | ||
| 300 | |a xvi, 346p.: |b ill; |c 26cm. | ||
| 500 | |a Includes Index | ||
| 650 | 0 | 0 | |a Marketing Strategy A Decision Focused Approach 5e. |
| 999 | |a 0000205609 | ||
| 999 | |a 0000205610 | ||
| 999 | |a 0000205611 | ||