Global Marketing
| Main Author: | Keegan, Warren J |
|---|---|
| Other Authors: | Green, Mark C |
| Format: | Open Shelf |
| Published: |
Harlow, England:
Pearson Education,
2017.
|
| Edition: | 9th ed Global edition. |
| Subjects: |
| Physical Description: |
624p: ill; 28cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9781292150765 |