Schiffman, S. (2013). Secrets of selling services: Everything you need to sell what your customer can't see--from pitch to close. New York: McGraw-Hill.
Chicago Style CitationSchiffman, Stephan. Secrets of Selling Services: Everything You Need to Sell What Your Customer Can't See--from Pitch to Close. New York: McGraw-Hill, 2013.
MLA CitationSchiffman, Stephan. Secrets of Selling Services: Everything You Need to Sell What Your Customer Can't See--from Pitch to Close. New York: McGraw-Hill, 2013.
Warning: These citations may not always be 100% accurate.