Essentials of marketing : a marketing :
| Main Author: | Perreault, William D |
|---|---|
| Other Authors: | Mc Carthy, E. Jerome, Cannon, Joseph P |
| Format: | Open Shelf |
| Published: |
New York, NY:
Mc Graw Hill Education,
2017.
|
| Subjects: |
| Physical Description: |
xxxi; 752p: ill ; 28cm. |
|---|---|
| ISBN: |
9781259921292 |