APA Citation

Perreault, W. D., Mc Carthy, E. J., & Cannon, J. P. (2017). Essentials of marketing: A marketing. New York, NY: Mc Graw Hill Education.

Chicago Style Citation

Perreault, William D., E. Jerome Mc Carthy, and Joseph P. Cannon. Essentials of Marketing: A Marketing. New York, NY: Mc Graw Hill Education, 2017.

MLA Citation

Perreault, William D., E. Jerome Mc Carthy, and Joseph P. Cannon. Essentials of Marketing: A Marketing. New York, NY: Mc Graw Hill Education, 2017.

Warning: These citations may not always be 100% accurate.