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LEADER |
00627pamja2200193 4500 |
001 |
0000118726_0030 |
005 |
20171213090000.0 |
020 |
|
|
|a 9780077131715
|
090 |
0 |
0 |
|a HF5415.122
|b .S473 2012
|
245 |
1 |
0 |
|a Services marketing :
|b integrating customer focus across the firm
|c Alan Wilson...[et.al].
|
250 |
|
|
|a Second European ed..
|
260 |
|
|
|a Berkshire:
|b McGraw-Hill Education,
|c c2012.
|
300 |
|
|
|a xxv; 559p.:
|b col. ill.;
|c 26cm..
|
504 |
|
|
|a Includes bibliographical references and index
|
650 |
|
0 |
|a Marketing
|
650 |
|
0 |
|a Services industries
|
650 |
|
0 |
|a Customer sevices
|
700 |
0 |
|
|a Wilson, Alan
|
999 |
|
|
|a 0000200767
|