Creative Strategy In Advertising
| Main Author: | Bonnie L Drewniany |
|---|---|
| Other Authors: | A. Jerome Jewler |
| Format: | Open Shelf |
| Published: |
USA:
Wadsworth Cengage Learning,
c2014.
|
| Edition: | Eleventh Edition. |
| Subjects: |
| Physical Description: |
xviii, 314pages; 26cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
9781133307266 1133307264 |