Managing Product Management : Empowering Your Organization To Produce Competitive Products And Brands
| Main Author: | Steven Haines |
|---|---|
| Format: | Open Shelf |
| Published: |
New York:
McGraw-Hill,
c2012.
|
| Subjects: |
| LEADER | 00566pamja2200169 4500 | ||
|---|---|---|---|
| 001 | 0000118269_0014 | ||
| 005 | 20171114090000.0 | ||
| 020 | |a 9780071769976 | ||
| 090 | 0 | 0 | |a HF5415.15 |b .S74 2012 |
| 100 | 1 | |a Steven Haines | |
| 245 | 0 | 0 | |a Managing Product Management : |b Empowering Your Organization To Produce Competitive Products And Brands |c Steven Haines. |
| 260 | |a New York: |b McGraw-Hill, |c c2012. | ||
| 300 | |a xiii, 271pages; |c 24cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | 0 | 0 | |a Product management |
| 650 | 0 | 0 | |a New products |
| 999 | |a 0000199519 | ||