Brand Leadership 2016 : Brand Repositioning Brands In Crisis Coping Strategies Disruption Strategy Going Digital & Loyalty GST & Brands Newsjacking Target Focus Designs That Engage Local Content Strategy
| Main Author: | Raghunath |
|---|---|
| Format: | Open Shelf |
| Published: |
Kuala Lumpur, Malaysia:
TMR Media Sdn Bhd,
c2016.
|
| Subjects: |
| Physical Description: |
183pages: illustrations, color; 30cm. |
|---|---|
| ISBN: |
9789671415801 9671415806 |