Marketing Management 15e : Always Learning
Main Author: | Philip Kotler |
---|---|
Other Authors: | Kevin Lane Keller |
Format: | Open Shelf |
Published: |
England:
Pearson Prentice Hall,
c2016.
|
Edition: | 15th. |
Series: |
Global Edition
|
Subjects: |
LEADER | 00653pamja2200217 4500 | ||
---|---|---|---|
001 | 0000118225_0014 | ||
005 | 20171112090000.0 | ||
020 | |a 9781292092621 | ||
020 | |a 1292092629 | ||
090 | 0 | 0 | |a HF5415.13 |b .P45 2016 |
100 | 0 | |a Philip Kotler | |
245 | 1 | 0 | |a Marketing Management 15e : |b Always Learning |c Philip Kotler, Kevin Lane Keller. |
250 | |a 15th. | ||
260 | |a England: |b Pearson Prentice Hall, |c c2016. | ||
300 | |a 136 pages: |b illustrations, color; |c 28cm. | ||
490 | 0 | |a Global Edition | |
504 | |a Includes glossary and index | ||
650 | 0 | 0 | |a Marketing - Management |
700 | 0 | |a Kevin Lane Keller | |
999 | |a 0000199384 | ||
999 | |a 0000199385 |