Marketing Management 15e : Always Learning

Main Author: Philip Kotler
Other Authors: Kevin Lane Keller
Format: Open Shelf
Published: England: Pearson Prentice Hall, c2016.
Edition: 15th.
Series: Global Edition
Subjects:
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020 |a 9781292092621  
020 |a 1292092629  
090 0 0 |a HF5415.13   |b .P45 2016 
100 0 |a Philip Kotler  
245 1 0 |a Marketing Management 15e :   |b Always Learning   |c Philip Kotler, Kevin Lane Keller. 
250 |a 15th. 
260 |a England:   |b Pearson Prentice Hall,   |c c2016. 
300 |a 136 pages:   |b illustrations, color;   |c 28cm. 
490 0 |a Global Edition 
504 |a Includes glossary and index 
650 0 0 |a Marketing - Management  
700 0 |a Kevin Lane Keller  
999 |a 0000199384 
999 |a 0000199385