Global Marketing
| Main Author: | Keegan, Wareen J. |
|---|---|
| Other Authors: | Green, Mark c. |
| Format: | Open Shelf |
| Published: |
Essex:
England Pearson Education Limited,
2014.
|
| Edition: | 8th. ed. (Global ed.). |
| Subjects: |
| Physical Description: |
608p.: ill.; 27cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9781292017389 |