APA Citation

Keegan, W. J., & Green, M. c. (2014). Global Marketing (8th. ed. (Global ed.).). Essex: England Pearson Education Limited.

Chicago Style Citation

Keegan, Wareen J., and Mark c. Green. Global Marketing. 8th. ed. (Global ed.). Essex: England Pearson Education Limited, 2014.

MLA Citation

Keegan, Wareen J., and Mark c. Green. Global Marketing. 8th. ed. (Global ed.). Essex: England Pearson Education Limited, 2014.

Warning: These citations may not always be 100% accurate.