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| LEADER |
00775pamja2200241 4500 |
| 001 |
0000117621_0008 |
| 005 |
20171016090000.0 |
| 020 |
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|a 9781285432625
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| 040 |
|
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|a ohiolink
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| 090 |
0 |
0 |
|a HF5415 .L36 2015
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| 100 |
1 |
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|a Lamb, Charles W.
|e author
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| 245 |
1 |
0 |
|a MKTG 8
|c Charles Lamb, Joseph F. Hair, Jr., Carl McDaniel.
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| 246 |
3 |
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|a MKTG eight.
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| 246 |
1 |
4 |
|a MKTG, principles of marketing.
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| 250 |
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|a Student edition.
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| 260 |
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|c ♭2015.
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| 260 |
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|a Mason, OH:
|b South-Western/Cengage Learning,
|c [2015].
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| 300 |
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|a xiii, 420 pages, 20 pages of pull-out flashcards:
|b color illustrations;
|c 28 cm.
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| 500 |
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|a Includes bibliographical references and index
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| 650 |
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0 |
|a Marketing
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| 700 |
1 |
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|a Hair, Joseph F.
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| 700 |
1 |
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|a McDaniel, Carl
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| 999 |
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|a 0000198012
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