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| LEADER |
00853pamja2200265 4500 |
| 001 |
0000117261_0014 |
| 005 |
20171003090000.0 |
| 020 |
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|a 9780071116749
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| 020 |
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|a 0071116745
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| 090 |
0 |
0 |
|a HF5415.13
|b .O783 2006
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| 100 |
1 |
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|a Orville C. Walker
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| 245 |
0 |
0 |
|a Marketing Strategy :
|b A Decision-Focused Approach
|c Orville C.Walker, Jr, John W.Mullins, Harper W.Boyd Jr, Jean-Claude Larreche.
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| 250 |
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|a 5th ed..
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| 260 |
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|a New York,NY:
|b The McGraw - Hill Companies Inc.,
|c c2006.
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| 300 |
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|a xx, 346pages:
|b illustrations, color;
|c 25cm..
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| 504 |
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|a Includes index
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| 650 |
0 |
0 |
|a Philosophy & Psychology
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| 650 |
0 |
0 |
|a Marketing--Management
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| 700 |
1 |
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|a Harper W. Boyd Jr
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| 700 |
1 |
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|a Jean - Claude Larreche
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| 700 |
1 |
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|a John W. Mullins
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| 999 |
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|a 0000126788
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| 999 |
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|a 0000126789
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| 999 |
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|a 0000126790
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| 999 |
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|a 0000126791
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