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LEADER |
00752pamja2200229 4500 |
001 |
0000116046_0034 |
005 |
20170822090000.0 |
020 |
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|a 9781498540025
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040 |
|
|
|a LC
|
090 |
1 |
0 |
|a HF 5415.123 .I58 2016
|
245 |
1 |
0 |
|a Integrated marketing communication :
|b creating spaces for engagement
|c edited by Jeanne M. Pursuit and Christina L. McDowell Marichak.
|
260 |
3 |
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|a Lanham, Maryland:
|b Lexington,
|c 2016.
|
300 |
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|a vii; 189 p.;
|c 24cm.
|
504 |
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|a Includes bibliographical references and index
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650 |
0 |
0 |
|a communication in marketing
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650 |
0 |
0 |
|a Customer relationship
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700 |
0 |
0 |
|a Persuit, Jeanne M
|
700 |
0 |
0 |
|a Marinchak, Christina L. McDowell
|
740 |
0 |
2 |
|a Title
|
852 |
0 |
2 |
|a Open shelves
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998 |
0 |
0 |
|a 0000173862
|
999 |
|
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|a 0000173862
|