International marketing : strategy and management
| Main Author: | Gilligan, Colin. |
|---|---|
| Other Authors: | Hird, Martin. |
| Format: | Open Shelf |
| Language: | English |
| Published: |
London Dover N.H.:
Croom Helm,
c1986..
|
| Subjects: |
| Physical Description: |
310 p.: ill.; 22 cm.. |
|---|---|
| Bibliography: |
Includes bibliographies and indexes. |
| ISBN: |
9780415641135 |