Marketing research ; an applied orientation ; 6th.ed..
| Main Author: | Malhotra, Naresh K. |
|---|---|
| Format: | Open Shelf |
| Published: |
Boston:
Pearson,
2010.
|
| Edition: | 6th.ed.. |
| Physical Description: |
909p.: ill. (some col. ); 28 cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
9780136094234 |