Principles of Marketing;12th. ed.
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Armstrong. Gary |
| Format: | Open Shelf |
| Published: |
New Jersey:
Pearson Prentice Hall,
2008.
|
| Edition: | 12th. ed. |
| Physical Description: |
398p;28cm. |
|---|---|
| Bibliography: |
Includes index |
| ISBN: |
0132389878 |