APA Citation

Jain, S. C. (2000). Marketing planning & strategy (6th.ed.). Australia: Thomson.

Chicago Style Citation

Jain, Subhash C. Marketing Planning & Strategy. 6th.ed. Australia: Thomson, 2000.

MLA Citation

Jain, Subhash C. Marketing Planning & Strategy. 6th.ed. Australia: Thomson, 2000.

Warning: These citations may not always be 100% accurate.